Blog Post

2015 – It’s that time of the Year!

It’s hard to believe that in a few weeks we will be celebrating the new year, but I am so excited for what 2016 has in store for Section 101 and even more excited that you’re all on this journey with us. As a company we’ve grown so much this year, had incredible experiences, and learned a lot in the process. One thing that remains the same is that we are ending the year on a high note, which is really the best motivation we can ask for. Everyone who works at Section 101 is so passionate about what we do, and we hope that feeling is contagious!

It goes without saying that without our amazing clients and partners, I wouldn’t be writing this, so thank you! We’re thrilled to be connected with each and every one of you.

Section 101 2015 Highlights

Pentatonix Debuts on Billboard Chart at #1 – We love all of our clients equally, but it’s pretty exciting when one you’ve worked with for so long has such a successful year. We re-launched https://ptxofficial.com with their new album art for their self titled release … that debuted on the Billboard Top 200 Album chart at #1!  The refresh looked amazing, proving that PTX is a great example of a brand that has consistently evolved visually and creatively, which makes sense since their YouTube channel was one of the main drivers to help break the band in the mainstream.

Austin the Unstoppable – Music has a big impact on people’s lives, so when presented with this project, we tackled the website build with a lot of love. Austin the Unstoppable is a theatre program that travels to different schools to promote a healthy lifestyle, with both food and exercise tips, the grade school kids. For kids today, where bullying is sadly a part of their everyday school-life, anything that helps them to feel good about themselves and take control of their health is right by us. This fun and engaging show has been a big hit up and down the East Coast. This was a special one for us: https://austintheunstoppable.org.

musicFirst’s MIC Parody Website – When our client, musicFIRST, came to us with this idea our interest was piqued. The result was a pretty hilarious, spot on and insightful parody website on the MIC Coalition. While musicFIRST fights for artist’s rights, MIC is aligned with big businesses that seem to want to pay the music artist as little as possible for the use of their work. In a David v. Goliath move, musicFIRST put an unclaimed URL to good use and launched https://miccoalition.org, a parody website highlighting what they believe to be unfair practices toward musicians who are not paid equitably for their work via radio and digital royalties. It brought this ever evolving conversation back in to the mainstream.

Quantum Collective’s Southwest Invasion at SXSW: The Quantum Collective’s (Of which I am a founder) Southwest Invasion on the Whole Foods Rooftop in Austin, TX was the place to be on March 20-21st! It has been so exciting to watch this 2-day, 2-stage, free, all ages Fest grow, and the 2015 Southwest Invasion was our most successful one yet.   With over 50,000 (!) RSVP’s, this year’s line up included X Ambassadors, The Zombies, Big Data, Wooden Wisdom and many more. All the performances were live-streamed, and our partnership with Whole Foods/Whole Planet continued to foster the good will this event has come to represent – and our attendees raised money for a great cause! Make sure you keep your eye on the Quantum website for news of our next event in March, 2016! 

On behalf of the entire Section 101 Team, we wish you a wonderful holiday and a wonderful, healthy & entertainment filled New Year. Here’s to 2016!!

- Liz


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Blog Index

Brand Extensions for Artists

    posted 11/30/2018

Musicians are the original start-ups

    posted 7/30/2018

Taking Stock in the New Year

    posted 1/25/2018

Humor and Advocacy

    posted 7/13/2017

The Southwest Invasion Hits Austin

    posted 4/5/2017


    posted 2/24/2017

2016 – Section 101 Year in Review!

    posted 12/9/2016

My Own Shark Tank

    posted 10/6/2016

Music & Millennials

    posted 8/11/2016

Working with Fiverr

    posted 5/26/2016

Fair Play, Fair Pay

    posted 2/4/2016

In the end, teamwork wins!

    posted 11/12/2015

Southwest Invasion 2015!

    posted 4/2/2015

Refresh 2015 with Section 101

    posted 1/29/2015

2014 – What a Year!

    posted 12/15/2014

Section 101 Mid Year Report Card

    posted 7/14/2014

ASCAP Expo Blog -

    posted 5/19/2014

Don't Be Invisible

    posted 2/3/2014

Following the Time(line)

    posted 12/2/2013

Collaborate and Listen

    posted 10/23/2013