Section 101 Blog

Deliver the letter, the sooner the better

An email database is still really, really important. Believe it or not, email is the #1 way people make purchasing decisions. You can post about your new album/book/play/tv show/film/product as many times as you’d like on Twitter but the biggest motivator to take action comes in the form of an email you can personalize using a variety of applications.

A direct message (personalized with “Dear So&So” if you’re able) in a follower’s inbox is very meaningful to the person receiving it. It makes them feel a part of something, which is a great way to encourage them to be a part of what YOU'RE a part of.  Make sure you equip your Section 101 website with a Sign Up page where people can leave you their information.

Don’t dismiss the power of a well-written, motivating email blast - but make sure to add an “unsubscribe” option just in case.


Want us to review your website or provide you with a FREE design consult? Email [email protected] to schedule an online session with a Section 101 Specialist


Sign Up
Blog Index

Brand Extensions for Artists

    posted 11/30/2018

Musicians are the original start-ups

    posted 7/30/2018

Taking Stock in the New Year

    posted 1/25/2018

Humor and Advocacy

    posted 7/13/2017

The Southwest Invasion Hits Austin

    posted 4/5/2017


    posted 2/24/2017

My Own Shark Tank

    posted 10/6/2016

Music & Millennials

    posted 8/11/2016

Working with Fiverr

    posted 5/26/2016

Fair Play, Fair Pay

    posted 2/4/2016

In the end, teamwork wins!

    posted 11/12/2015

Southwest Invasion 2015!

    posted 4/2/2015

Refresh 2015 with Section 101

    posted 1/29/2015

2014 – What a Year!

    posted 12/15/2014

Section 101 Mid Year Report Card

    posted 7/14/2014

ASCAP Expo Blog -

    posted 5/19/2014

Don't Be Invisible

    posted 2/3/2014

Following the Time(line)

    posted 12/2/2013

Collaborate and Listen

    posted 10/23/2013