Press Article


Section 101, a New York based company that delivers a dynamic web-based solution providing simple and effective tools for a wide variety of entertainment based brands, is excited to announce the launch of a new website for youth fitness expert Steve Ettinger at https://steveettinger.com/. A nationally recognized expert in the field if children’s fitness, Steve has several advanced diplomas in fitness and psychology. Steve makes his knowledge available to kids around the United States, traveling to some schools to provide tutorials at school assemblies and, if he is unable to get to a school, using Skype to make his presentations. Along with talking about fitness, he always provides a tutorial, so the students are able to walk away with practical skills they can try out at home. It is Steve’s objective to make sure every child has a chance to learn about fitness, and know that taking care of their body can support every aspect of their life. Steve has released a book, Wallie Exercises, which has won a number of awards and received widespread praise from teachers, parents and fitness expert alike. The book focuses on children from the ages of 5 – 8, but his experiences are valuable to any one who wants to embrace fitness. Using Section 101’s Do-It-Yourself model was an easy decision for Steve, whose website ranks #1 in searches for “Children’s Fitness.” Says Steve, "I was doing my site on my own for the past 3 years and while the information was there, it just didn’t look good. Working with Section 101 let’s me customize and change my site so easily, and it looks a million times nicer. I’ve been so pleased with how easy it is to update myself as well as people’s reaction to the new look." ABOUT SECTION 101: Section 101 delivers a dynamic web-based platform that presents simple and effective solutions for music and entertainment brands to manage and maximize their online presence. Section 101 enables clients to create beautiful, personalized websites that are easy to use, while providing a powerful suite of integrated tools designed to organize and leverage their fan base across a growing number of online and social channels. Section 101 offers a premier service for clients who prefer Section 101 to supply creative input – from design and development through to the successful launch of their websites, as well as a Do-It-Yourself model, providing all the tools and functionality required for clients to create their own unique website on a budget. Leading music artists and brands like Aimee Mann, Duran Duran, BUSH, Kina Grannis, Diane Birch, Rachael Yamagata, Kicking Daisies, Corey Taylor (Slipknot), Junip, Early Winters, DJ Eliot Lipp, Readymade Records, Robot of the Century Music Publishing, Radio Woodstock, B|W|R Public Relations, the Rube Goldberg Estate and many others rely on Section 101 technology to power their digital presence.